Location

Jereld R. Nicholson Library: Grand Avenue

Subject Area

Economics

Description

Attendance at NFL games has steadily increased for the past half-decade. Teams and the league as a whole have a direct interest in learning what brings fans to the games. This research studies the economic/demographic factors and team characteristics that affect stadium capacity utilization rates of NFL teams over the period from 2012 to 2016. Among the economic/demographic factors, we find that the more populated the city is where a team is located, the higher the team’s stadium capacity utilization rate. Among the team characteristics, our results indicate that having a new stadium, having more professional teams in a city, and the team’s winning percentage all affect the stadium capacity utilization rate.

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Capacity Utilization Rates across NFL Stadiums

Jereld R. Nicholson Library: Grand Avenue

Attendance at NFL games has steadily increased for the past half-decade. Teams and the league as a whole have a direct interest in learning what brings fans to the games. This research studies the economic/demographic factors and team characteristics that affect stadium capacity utilization rates of NFL teams over the period from 2012 to 2016. Among the economic/demographic factors, we find that the more populated the city is where a team is located, the higher the team’s stadium capacity utilization rate. Among the team characteristics, our results indicate that having a new stadium, having more professional teams in a city, and the team’s winning percentage all affect the stadium capacity utilization rate.