Faculty Sponsor(s)
Brad Thompson and Lisa Weidman
Location
Jereld R. Nicholson Library: Grand Avenue
Subject Area
Mass Communication
Description
This project is a public relations campaign for Wheels N Time, a private transportation service in McMinnville, Oregon, owned and operated by Carolyn Smithrud. Wheels N Time was established in September 2015 with the goal of providing private transportation for individuals who are visiting Yamhill County as well as individuals who live in McMinnville. The PR plan focuses on increasing awareness of this business among Yamhill County residents and individuals who visit the area. This project includes a written public relations campaign plan for Wheels N Time with a situation analysis, objectives, strategies and tactics that are currently being implemented by the client.
Recommended Citation
Deraita, Alexandra, "Your Day, Your Way" (2016). Linfield University Student Symposium: A Celebration of Scholarship and Creative Achievement. Event. Submission 19.
https://digitalcommons.linfield.edu/symposium/2016/all/19
Your Day, Your Way
Jereld R. Nicholson Library: Grand Avenue
This project is a public relations campaign for Wheels N Time, a private transportation service in McMinnville, Oregon, owned and operated by Carolyn Smithrud. Wheels N Time was established in September 2015 with the goal of providing private transportation for individuals who are visiting Yamhill County as well as individuals who live in McMinnville. The PR plan focuses on increasing awareness of this business among Yamhill County residents and individuals who visit the area. This project includes a written public relations campaign plan for Wheels N Time with a situation analysis, objectives, strategies and tactics that are currently being implemented by the client.