Location

Vivian A. Bull Music Center: Delkin Recital Hall

Subject Area

Political Science

Description

What information do voters rely on in nonpartisan judicial election? When voters lack a partisan cue, they turn to other cognitive shortcuts to make an adequate decision with the least amount of effort required. In these situations, gender and race can play subtle, yet important roles in how voters perceive and evaluate candidates. This paper presents the results of a randomized experiment examining the influence of gender and race cues on voter perceptions in state judicial candidates. Results show that gender and race cues influence voter’s perceptions of state judicial candidates. Specifically, white candidates are seen as more qualified than African American candidates, while female candidates are seen as more qualified than male candidates.

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May 6th, 10:30 AM May 6th, 10:45 AM

The Role of Gender and Racial Stereotypes in State Judicial Elections

Vivian A. Bull Music Center: Delkin Recital Hall

What information do voters rely on in nonpartisan judicial election? When voters lack a partisan cue, they turn to other cognitive shortcuts to make an adequate decision with the least amount of effort required. In these situations, gender and race can play subtle, yet important roles in how voters perceive and evaluate candidates. This paper presents the results of a randomized experiment examining the influence of gender and race cues on voter perceptions in state judicial candidates. Results show that gender and race cues influence voter’s perceptions of state judicial candidates. Specifically, white candidates are seen as more qualified than African American candidates, while female candidates are seen as more qualified than male candidates.

 

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