Faculty Sponsor(s)
Jeffrey A. Summers
Location
Jereld R. Nicholson Library
Subject Area
Economics
Description
This paper studies the demand-side factors that determine NFL teams’ ticket prices from 2009 to 2012 using a panel model. Our model specifies NFL teams’ average ticket prices as a function of GDP per capita, number of competing professional sports teams, stadium renovation within the last two years, the average winning percentage from the previous three seasons, and Pro Bowl players each team had from the previous year. We find that a team’s winning percentage and having a stadium renovation has the largest impact on average ticket prices. We also find that the number of Pro Bowl players is an insignificant determinant of NFL teams’ ticket prices.
Recommended Citation
Shewmaker, Kyle T. and Norris, Cameron K., "What Determines NFL Ticket Prices?" (2014). Linfield University Student Symposium: A Celebration of Scholarship and Creative Achievement. Event. Submission 22.
https://digitalcommons.linfield.edu/symposium/2014/all/22
What Determines NFL Ticket Prices?
Jereld R. Nicholson Library
This paper studies the demand-side factors that determine NFL teams’ ticket prices from 2009 to 2012 using a panel model. Our model specifies NFL teams’ average ticket prices as a function of GDP per capita, number of competing professional sports teams, stadium renovation within the last two years, the average winning percentage from the previous three seasons, and Pro Bowl players each team had from the previous year. We find that a team’s winning percentage and having a stadium renovation has the largest impact on average ticket prices. We also find that the number of Pro Bowl players is an insignificant determinant of NFL teams’ ticket prices.
