Journalism Studies | Social Influence and Political Communication
This paper examines how National Review magazine helped to spark the 1960s American conservative movement through its particular framing of conservatism, and how the magazine has worked to sustain that influence even until today. Using research on frame alignment in social movements, the first issue of National Review is analyzed and placed in context with contemporaneous events and publications. The creation and editing of the magazine is found to parallel the creative and deliberate framing of the early conservative movement. The implications of National Review’s success for today’s political movements and for creators of political media messages are also discussed.
This is an electronic version of an article published in Mass Communication & Society, volume 11, issue 3, 2008, pages 248-274. Mass Communication & Society is available online at: doi:10.1080/15205430701791030
Susan Currie Sivek
Editing conservatism: How National Review magazine framed and mobilized a political movement.
Mass Communication & Society, 2008, volume 11, issue 3, pages 248-274
Sivek, Susan Currie, "Editing Conservatism: How National Review Magazine Framed and Mobilized a Political Movement" (2007). Faculty Publications. Accepted Version. Submission 4.